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    Characteristics and policies of community-based tourism in the case of Jamaica
    (2015-01) Giampiccoli, Andrea; Jugmohan, Sean; Mtapuri, Oliver
    The aim of the article is to investigate the relationship between relevant Community-based Tourism (CBT) characteristics and the Jamaican Community Tourism Policy and Strategy (CTPS) and to discuss its value in community development. This article makes a contribution towards the understanding of the role of government in the development CBT. It argues that while the Jamaican CTPS has many positive strategies, they seem to be skewed in favor of the well established and market ready Community Tourism Enterprises (CTEs). It argues that such a state of affairs risks increasing the inequality gap between the rich CTEs and the poor ones and the members involved. By inference, it also risks developing ‘elite’ CTEs. As such, the article also argues that support should be given to all CTEs in the various tiers depending solely on need. The article also posits that it is critically important to develop community tourism partnerships with government ministries and other agencies, the private sector and NGOs for the establishment of standards, assessments, branding, marketing, financing and legal issues and capacity building. The article argues that the forms and modes of capacity building and empowerment which it advocates should make communities independent in the interest of social justice. While Jamaica’s CTPS has numerous feasible strategies, it is their prioritization which is highly contestable.
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    Community-based tourism in rich and poor countries : towards a framework for comparison
    (African Journals Online, 2015-12) Giampiccoli, Andrea; Jugmohan, Sean; Mtapuri, Oliver
    This article is conceptual based on a perusal of academic journal articles and books on matters related to Community-based Tourism (CBT). It contends that CBT is a very important tool for local economic development, community development, empowerment and the attainment of social justice. It observes disparities between rich and poor countries in terms of endowments and how the multiple dimensions of poverty can confound how tourism can be experienced in different contexts. It posits an eight Es model which represents the fundamental pillars upon which to judge a CBT for purposes of support, monitoring and evaluation. The eight E are Endogenous (emphasising a reliance on local resources); Environment – (reflecting the importance of caring for the environment, and broader environmental conditions and infrastructure); Education – (to advance skills and education); Empowerment – (which embraces economic, psychological, social and political empowerment); Equity – (for equitable distribution and re-distribution of both benefits and resources); Evolving – (always improving and changing to take advantage of dynamic opportunities); Enduring – (for long term sustainability) and supporting Entrepreneurship – (for innovation, creativity and viability). The framework/model is also significant as it provides a common ground upon which the understanding of CBT could be carried at international and national level. The model can be customised to take into account local conditions; it is flexible and all-encompassing with potential to be used for rating facilities.