Service quality at Durban University of Technology, Centre for Social Entrepreneurship Rapid Incubator
Date
2023-06
Authors
Nyamurima, Solomon
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Abstract
Business incubators have emerged as crucial mechanisms for fostering
entrepreneurship and propelling global economic growth. These programmes provide
aspiring entrepreneurs with essential resources, mentoring, and support services in
order to facilitate the creation and launch of successful businesses. As a consequence,
business incubators have become essential components of government agencies,
particularly those with a primary focus on entrepreneurship.
The study aims to assess the quality of service provided by the Durban University of
Technology Centre for Social Entrepreneurship Rapid Incubator (DUT CSERI). The
SERVQUAL questionnaire was used to assess the expectations and perceptions of
SMMEs in relation to five quality dimensions. Non-probability sampling and
convenience sampling were utilised to select 330 SMMEs affiliated with the DUT
CSERI. Inferential and descriptive statistical analyses were utilised to assess the
quality provided by the DUT CSERI.
This study revealed that the DUT CSERI provides SMMEs with exceptional service
quality. This is evidenced by the fact that SMME’s perceptions of service quality
exceeded their expectations. However, there is room for continuous improvement, as
five out of twenty-two service quality gaps were successfully identified. It is
recommended that CSERI improve its tangibility and reliability service quality
dimensions
Description
Mini dissertation submitted in partial fulfilment of the requirements for the degree Master of Business Administration (MBA), Durban University of Technology, Durban, South Africa, 2023.
Keywords
Service, Service quality, Business incubation, Business development services, SMMEs
Citation
DOI
https://doi.org/10.51415/10321/5083