Monitoring and evaluation of corporate social responsibility programmes in Zimbabwe : a case of the mining industry
Date
2023-08
Authors
Musariwa, Priscilla
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Journal ISSN
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Abstract
Zimbabwe like any other developing country, invests funds in supporting the upliftment
of communities and in social programmes that enhances community development. The
increasing rate of unemployment and low skills level poses a threat to sustainable
development. To support a strategic shift towards impactful results, organisations need
constructive and efficient monitoring and evaluation, which is simple and user friendly.
This can assist project managers and company managers to improve effectiveness and
efficiency of Corporate Social Responsibility (CSR) programmes.
Monitoring and evaluation frameworks play a pivotal role in planning, allocating and
utilising resources for optimal CSR projects. This study reviewed literature and theories
within South Africa and from the international front that were significant to monitoring
and evaluation and CSR. To achieve the objectives of the study, two questionnaires
were administered. The first questionnaire was administered to 120 benefiting
community members and the second questionnaire to 20 employees of mining
companies. Structured interviews were also conducted with selected management from
the CSR department of the mining companies. Focus group discussions were conducted
with the benefiting community members.
Findings from the study revealed that mining companies are involved in CSR projects
around the communities they operate in, however companies are facing challenges
including limited financial resources and lack of participation from benefiting
communities. Employee involvement in CSR and stakeholder participation, are factors
that stimulate CSR implementation in Zimbabwe. Findings further revealed that there
are no monitoring and evaluation guidelines to guide the companies when implementing
CSR. Based on these findings, the study developed a monitoring and evaluation
framework and guideline to assist and guide CSR managers on strategies that may be
applied to overcome challenges associated with monitoring and evaluation and CSR
implementation.
Description
Submitted in fulfilment of the requirements of the Doctor of Philosophy in Management Sciences specialising in Public Relations Management at the Durban University of Technology, Durban, South Africa, 2023.
Keywords
Social responsibility, Corporate, Mining companies
Citation
DOI
https://doi.org/10.51415/10321/5070